By (author) Colin T. Salter
Format Hardback | 224 pages
Publication date 13 Oct 2020
Dimensions 185 x 232 x 22.86mm

Posters have always been designed to seek an immediate response. From the time when paper was first affordable, the poster has been used to provoke a direct reaction, whether a public appeal, a legal threat, a call to arms, or the offer of entertainment. Newspapers might have the advantage of ubiquity in spreading the word, but a poster could be tightly targeted by its location.